eBay Shops has always been a great way for sellers to create their own brands on eBay. With new shopfront templates and enhanced search results, the new eBay Shops format is even better - both for Shops sellers and their customers.

Most Shops sellers have chosen to upgrade and are currently benefitting from the new format and from Wednesday, 20th May, we will begin upgrading the rest of eBay Shops automatically. If you haven’t already done so, it’s important that you preview your Shop and opt in beforehand. Just go to My eBay and click “Manage My Shop” in the Account menu.

For most Shops, the transition is seamless and requires no modification by the seller. If your Shop has been significantly customised, you may need to make some changes. So make sure you check now, before the automatic upgrade begins.

For more details, please see our frequently asked questions.

Regards,

The eBay Team