29 November, 2006 | 01:05PM GMT
We wanted to let you know about recent updates and improvements to a number of the features for eBay Shop owners. You can get to these via the email marketing tool, which is available within the ‘Manage My Shop’ area of My eBay.
Here’s What’s New to Email Marketing:
• Easy 3-step process to create email marketing campaigns:
• Template Selection
• Creating the Email(s)
• Scheduling Email(s)
• Custom Templates: New templates, including Ending Soonest Email and Previous Purchase Email. We have also included a free Welcome Email that can be set up to introduce somebody to your Shop when they first subscribe.
• Content Creation: Create your Email and use our standard greeting, or personalise it.
• Schedule Recurring Mailings: You can automate the delivery of emails with a recurring schedule.
• Increase in Email limits: We have also increased the Email limits available to Shop owners, so now even basic level Shop owners are able to send up to 1,000 free emails every month.
Using Email Marketing will help you build strong relationships with your customers, as well as turn browsers into buyers and get buyers to shop with you again and again. Your subscribers want to hear from you!
To learn more about this feature go to Manage My Shop, take a quick tutorial, or read the FAQs.
Regards,
The eBay UK Shops Team
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