20 July, 2006 | 07:10AM BST
Earlier this year we announced changes to the way Search and Browse results display Shop Inventory Format (SIF) listings on eBay.ie. At the same time we made some changes to the Shops fees structure. Bringing the millions of Shop listings offered by sellers into the main sites Search was a bold move and we expected it to boost sellers sales and profitability and be a welcome change greeted by buyers.
Since we launched the changes in February we have been keeping a close eye on how it has affected the marketplace. Weve monitored how it has affected sellers and your sales as well as how it has affected buyers and their shopping experience. Over this time weve also spoken to many buyers and sellers to understand how the changes have been received on an anecdotal level.
Although there is a huge spectrum of opinion from sellers of all kinds and differences across categories it has become clear to us that the buyer experience has been impaired by the huge number of Shop listings that are made available to them when they Search or Browse. Many buyers have explained to us that they simply cannot find what they want to buy easily and quickly.
Changes to Shop Listings (SIF) Visibility
Its vitally important to your business and ours -- that we maintain a healthy balance between listing formats on the eBay marketplace. From the 2nd of August 2006 we will be reducing the visibility of Shop Items in the main search results on eBay.ie. As it stands at the moment Shop listings are displayed at the end of all Search and Browse results. After the change Shop listings will be still be displayed in results but only when the main site has returned only a small number of relevant items.
For more details, you can read our Information Page here.
Changes to Shop Fees
Aside from some category specific exceptions noted below, there will be no changes to non-Shop basic insertion fees or final value fees. Shop subscription fees will be reduced. However, it is necessary to redress the balance between Shop items and core listing formats. Auctions are the foundation of eBay: auctions and other core formats made eBay what it is today and theyll always be a vital part of eBay.ie.
To this end from 23:59:59 BST on 21st Aug well be making the below changes to Shop Item fees. N.B. Shop Subscription Changes applicable from 1st September 2006.
| New Shops Listings Insertion fees from 21st August 2006 |
| Insertion Fees |
| Insertion price tranche |
30 day listings |
90 day listings |
Good 'Til Cancelled listings |
| 0.01 - 4.99 |
0.05 |
0.15 |
0.05/ 30 days |
| 5.00 - 14.99 |
0.07 |
0.21 |
0.07/ 30 days |
| 15.00 - 69.99 |
0.10 |
0.30 |
0.10/ 30 days |
| 70.00 - 699.99 |
0.12 |
0.36 |
0.12/30 days |
| Over 700 |
0.15 |
0.45 |
0.15/30 days |
| New Shops Listings Final Value Fees |
| Insertion price tranche |
30 day listings |
90 day listings |
Good 'Til Cancelled listings |
| Item not sold |
No Fee |
| 0.01 - 4.99 |
10% for the amount of the selling price up to 4.99 |
| 5.00 - 14.99 |
10% of the initial 4.99 plus 8% of the remaining selling price balance |
| 15.00 - 69.99 |
10% of the initial 4.99 plus 8% of the initial 5.00 - 14.99 plus 6% of the remaining selling price balance |
| 70.00 - 699.99 |
10% of the initial 4.99 plus 8% of the initial 5.00 - 14.99 plus 6% of the initial 15.00 - 69.99 plus 4% of the remaining selling price balance |
| Over 700 |
10% of the initial 4.99 plus 8% of the initial 5.00 - 14.99 plus 6% of the initial 15.00 - 69.99 plus 4% of the initial 70.00 - 699.99 plus 2% of the remaining closing value balance |
| New Insertion fees from 21st August 2006 |
| Shops Listings Gallery fees |
| Closing Price |
30 day listings |
90 day listings |
Good 'Til Cancelled listings |
| 0.01 - 4.99 |
0.05 |
0.05 |
0.05/ 30 days |
| 5.00 - 14.99 |
0.07 |
0.07 |
0.07/ 30 days |
| 15.00 - 69.99 |
0.10 |
0.10 |
0.10/ 30 days |
| 70.00 - 699.99 |
0.12 |
0.12 |
0.12/30 days |
| Over 700 |
0.15 |
0.15 |
0.15/30 days |
| Shops Subscription fees from August 21st 2006 (fees until August 21st 2006) |
| Shop type |
Monthly subscription fee |
| Basic |
8.95 (8.95) |
| Featured |
19.95 (29.95) |
| Anchor |
99.95 (299.95) |
| Shops feature fees from August 21st (fees until August 21st 2006) |
| Featured in Search |
|
| 30 day listings |
10 (13.95) |
| 90 day listing |
24.95 (24.95) |
| Good 'Til Cancelled |
10 (13.95) / 30 days |
For more details, you can read our Information Page here.
Other Fee Amendments
Were taking this opportunity to make some additional changes to other eBay fees.
| Featured plus! listing fees from August 21st 2006 |
| Auction and Buy It Now listing formats |
| Category name |
Single item |
Multiple items |
| Books, Comics and Magazines |
4.95 |
13.95 |
| DVD, Film and TV |
4.95 |
13.95 |
| Music |
4.95 |
13.95 |
| Business Office & Industrial |
27.95 |
39.95 |
| Home and Garden |
27.95 |
39.95 |
| Photography |
27.95 |
39.95 |
| Real Estate |
27.95 |
39.95 |
| Tickets |
27.95 |
39.95 |
| Vehicles |
27.95 |
39.95 |
| Mobile Phones with contracts fees from 21st August 2006 |
| Listing format |
Insertion Fee single item |
Insertion Fee Multiple items |
Final Value Fee |
| Buy It Now |
10.00 |
20.00 |
0% |
| Auction |
10.00 |
20.00 |
0% |
| SIF |
not available |
For more details, you can read our Information Page here.
Thank you for your Business
We recognise that these changes will impact many of you and will mean that youll need to make changes to ensure that you can take advantage of these new circumstances. The changes we have announced today have not been entered into lightly; we have taken time and effort to ensure that we are making the right decisions to ensure the long term health and vibrancy of the eBay marketplace. We believe that these changes are vital to ensure that the thousands of sellers that rely on eBay for a living or a significant second income can continue to prosper.
We know that as a seller you have a choice of outlets through which to sell your products. We appreciate that you choose eBay.
Regards,
eBay International AG
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