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  August 2007 |
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***PayPal Update: Home Page Beta Test and New Logo Coming Soon*** |
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August 23, 2007 | 10:19PM a SGT

Over the past several weeks, we’ve been testing our new home page design with the Community and we’ve seen an extraordinary amount of participation and feedback.
In a few weeks, we will be ending the beta test of our new home pages so that we can incorporate your feedback and begin phasing in the new site design and experience.
The New PayPal Logo
As part of our overall redesign, we’re excited to let you know that later this month, PayPal will be introducing a new logo.
Our current logo has served us well over the years. However, based on research and discussions with consumers and merchants throughout the world, we believe the time is right to take an evolutionary step in our look. You’ll see this reflected in a new PayPal logo. You can see the new logo here.
Also, you’ll see an immediate change of the new logo on the PayPal and eBay websites and in our emails in the next few weeks.
Please note if you’re a seller and you've integrated PayPal automatically on your eBay listings, you do not need to take any steps to update the logo. However, if you’ve manually inserted PayPal logos or buttons on your eBay listings, you’ll need to update the logo and buttons in a few weeks with the new ones. They will be available either in our logo center or in the auction tools section upon account login.
Thank you for your support as we continually improve the user experience on PayPal and make it safer and easier to pay and be paid online. We hope you enjoy our fresh new look and we look forward to your continued feedback!
The PayPal Team
Note: This message was reposted to include the proper link to view the new logo.
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****** Understanding eBay’s Seller Non-Performance Policy Enforcement****** |
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August 17, 2007 | 05:53PM a SGT
 We recently launched Detailed Seller Ratings (DSRs) to give buyers more information about the kind of service they can expect from a seller. DSRs add transparency to the marketplace by giving buyers a sense of how accurately sellers describe their items, what their postage times are like, whether previous buyers have felt their postage & handling charges are fair, and how they handle communication during the transaction. The majority of our sellers deliver a great buyer experience, and now it’s even easier for them to differentiate themselves from those that do not perform as well.
New enforcement of eBay’s Seller Non-Performance Policy
There are currently two types of input from buyers which we use to measure a seller’s buyer dissatisfaction rate: the percentage of negative and neutral feedback they’ve received and the percentage of Item Not Received complaints filed against them.
Sellers who have demonstrated buyer dissatisfaction rates greater than 5% within a 90-day window are now subject to temporary 14-day restrictions in the form of selling sanctions or reduced listing volume. Sellers with dissatisfaction rates that are 10% or greater are now subject to indefinite restrictions until they improve their buyer dissatisfaction rates to less than 5%. In both cases, sellers are given instructions on how to resolve their open disputes and take other recommended actions to in order to regain their full selling privileges. (Please read the Seller Non-Performance policy and our Frequently Asked Questions for more information.)
More about Feedback and DSRs
Some of you have asked why neutral feedback ratings have become a part of measuring buyer dissatisfaction. Through our quantitative research as well as many conversations with community members, we have found that neutral feedback is most often an expression of deep buyer dissatisfaction. Therefore, leaving it out of the calculation would mask a significant part of the issue. Ultimately, only positive feedback is an indication of satisfied customers.
Detailed Seller Ratings are not used in our buyer dissatisfaction calculations currently, however, as we gain experience and data, DSRs look very promising. We expect them to eventually become an additional input in our calculation of buyer dissatisfaction. We will keep you updated on adding DSRs as part of our calculations, and how they will impact a dissatisfaction rate.
Helping sellers improve their satisfaction rates and become successful is goal #1
Please know that our goal in restricting or sanctioning sellers is always to drive them to resolve their business challenges, improve their satisfaction rates, and remain in the marketplace as successful sellers. Our communication to impacted sellers spells out specific actions they should take to improve their rates, such as settling any open buyer dispute issues, refunding buyers when appropriate, asking for mutual feedback withdrawal when disputes have been resolved, etc.
Please remember that this new enforcement impacts the bottom 1% of current sellers, who cause 35% of the negative buying experiences on the site. The vast majority our sellers provide great buyer experiences by following these and other best practices:
They accurately represent the condition, size, and quality of the item directly in the listing.
They accept payment for an item at the end of a successful sale.
After payment is received, they promptly ship the item with proper packaging.
They proactively and professionally communicate with the buyer throughout the transaction.
We’ve talked to a lot of sellers and other members about this effort, and it’s clear that many members understand the need for this enforcement and are supportive of these efforts. The whole marketplace, and especially the 99% of our good sellers, will benefit by cracking down on bad buyer experiences in this way.
Sincerely,
eBay Southeast Asia
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