Hi everyone,

We, Meherzad and Ravi, work in the Creative Design and User Insights functions respectively, and are constantly trying to find out ways to make your experience on eBay more fun and engaging.

Since the eBay homepage is really like the front door to eBay, we want to make sure that people's first impressions of the site are fantastic. As part of that endeavour, we have created a new Home page after more than a year of rigorous analysis and testing. (Some users might have seen the pages as we ran tests on a 10% sample).

We have developed 4 new pages for our various segments:

1. Visitors
2. Bidders and Buyers
3. New Sellers
4. Established Sellers

The content for each segment has been customized keeping in mind the requirements of that particular segment. Plus, we've streamlined the information we display, so new and existing members feel invited to explore a number of interesting areas – without being overwhelmed with too much information coming at you all at once.

We hope to go live in the next one week. You can see screenshots of the different pages below.

Regards,
The eBay Team