22 November, 2006 | 01:59 PM IST
 Dear Members
To help improve the user experience of our buyers and sellers in Mobiles and Accessories
Category, we are introducing a new pricing structure for this category.
Listings in Mobiles & Accessories Category will be subject to tiered Listing Fees and
revised Final Value Fees. The changes are applicable starting 11:59 PM IST on the 3rd of
December 2006. This revised pricing structure is only applicable to the Mobiles and Accessories
Category and aims at improving the overall health of the category.
What is the New Fees Structure in the Mobiles and Accessories Category?
| Item Selling Price (Rs.) |
Listing Fee
on
Start Price/ BIN Price |
Final Value Fee
on End Price/BIN Price |
Gallery Fees |
| <=2,500 |
Rs. 3 |
4.75% of the closing price, minimum Rs.
3.00 |
Free |
| 2,501 – 10,000 |
Rs. 4 |
4.75% of the initial Rs. 2500 (Rs. 118.75), plus
2.25% of the remaining closing value |
Free |
| > 10,000 |
Rs. 5 |
4.75% of the initial Rs. 2500 (Rs. 118.75), plus
2.25% of the remaining closing value
|
Free |
• All listings in the Mobiles & Accessories Category for all formats (i.e. BIN,
SIF, Chinese & Dutch Auctions), live from 11:59 PM on 3rd December 2006, will be subject to the
new pricing structure
• Listing Fees in the Mobiles and Accessories Category will be charged on the start price
or BIN price of the listing. For example, an item listed in auction with a start price less
than or equal to Rs.2,500 will be charged listing fees of Rs.3/- even if the final price of the
product (auction ended price) is >Rs.2,500 (Please click here to see examples)
• Final Value Fees will be charged on the End Price and is applicable to all successfully
sold “Mobiles and Accessories” items (Please click here to see example)
• The Listing fee will be credited if your item does not sell successfully (including
Unpaid Item) for the first time, but is successfully sold in the 1st relist instance. (Please
click here to see eligibility
criteria for credit)
• No Gallery Fees will be charged for listings in the Mobiles and Accessories
Category. Please note that sellers will need to select Gallery while creating the listing to
avail the feature
• All other feature fees, such as home page featured, highlight, secondary category fees
etc will remain unchanged
Which sellers will be impacted?
• All sellers listing in the Mobile and Accessories Category on eBay India
• Sellers who have listed more than 20 listings (>20 listings) in any eBay
category, since their time of registration on eBay, will be charged Listing Fees on ALL future
listings made by them in the Mobiles and Accessories Category (ONLY)
• Sellers who have listed 20 or fewer listings (<=20 listings) in any eBay
category will not be charged the new Listing Fees in the Mobiles and Accessories category
• All sellers listing in the Mobile and Accessories Category are subject to the
reduced Final Value Fees structure
How does it Impact a seller in Mobiles and Accessories category?
We understand that our sellers in the Mobiles and Accessories category will need to make
changes to their current business plan to accommodate the above mentioned changes.
To understand the impact of the above changes on your business, we will encourage you to check
the Managing Your eBay Business
Strategy. It can help you arrive at important metrics that will help you determine your new
listing strategy.
We also encourage you to use our Customer
Support Resources to understand how this change will impact your business and discuss your
options for adjusting your eBay selling strategy.
To learn more about these changes, read our FAQ section.
For sellers listing in all other categories, the current pricing structure remains unchanged.
All eBay policies like multiple
listing, mis-categorisation etc remain unchanged.
Your suggestions & comments
are valuable to us and we encourage you to share your feedback with us.
Best Regards
eBay International AG
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