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January 2006
***Free Valentine’s Candies at The eBay Shop***

January 31, 2006 | 09:55AM PST/PT


If you’re looking for a great Valentine’s Day gift, check out The eBay Shop. From now through February 14th, you will receive a free bag of Valentine’s conversation heart candies with a purchase of the eBay Teddy Bear, available now only at The eBay Shop.

Visit The eBay Shop at www.theebayshop.com.


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***eBay Radio: Listen In Today at 11:00 PT***

January 31, 2006 | 09:21AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 31, with your host Jim "Griff" Griffith, Dean of eBay University, live from 11:00am to 1:00pm PT. Guests this week include:

        • Scott Loper, Senior Product Marketing Manager, with news about the new eBay Toolbar.
        • John Slocum, General Manager of Auction Assistant, who will talk about the latest version of the popular Blackthorne software (formerly known as Seller's Assistant).
        • Jason Miner, with the “The PayPal Hour.” Cue up your PayPal questions for this segment.

And as always we'll have "The News" with Lee Mirabal, as well as the most important feature on eBay Radio: your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff and his guests or to ask a question and share your voice with the rest of the eBay Community. Remember, one lucky caller per week, selected at random, will receive an autographed copy of Griff's book, "The Official eBay Bible".

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives. And don't forget to tune in to our new "Ask Griff" edition of eBay Radio on Sunday from 4:00pm to 5:00pm PT.

Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***Get Border for a Quarter from January 31 – February 1***

January 30, 2006 | 05:00PM PST/PT


Try Border for $0.25 during this 2-day special offer on www.ebay.com and www.ebaymotors.com (for non-vehicles listings only). With this upgrade, a purple colored Border is placed around your listing on listings pages to differentiate and draw attention to your item.

The promotion will start on Tuesday, January 31, 2006 at 00:00:01 PT (12:00 AM plus one second) and end on Wednesday, February 1, 2006 at 23:59:59 PT (11:59 PM plus 59 seconds). Listings created prior to January 31, 2006 that are scheduled to start during the promotional period (January 31–February 1, 2006) will be eligible for the promotional rate. Take advantage of this promotion to try Border with all your listings!

During the Border for a Quarter Promotion:

For auction-style, Fixed Price, Real Estate, and Ad Format (which run for less than or equal to 30 days) listings, the fee for Border will be $0.25. This promotion will not apply to the following types of listings: International, Live Auction, Professional Services, Motors Vehicles, and Store Inventory listings. For full details about the promotion, please see our information page.

We hope you enjoy the Border for a Quarter promotion!


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***eBay Radio: Listen In Today at 4:00pm PT***

January 29, 2006 | 10:00AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 29, from 4:00pm to 5:00pm PT for the "Ask Griff" eBay Radio Sunday Show with your host Jim "Griff" Griffith, Dean of eBay University.

This Sunday edition of eBay Radio is dedicated entirely to your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff, ask a question or just share your voice with the rest of the eBay Community.

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives.Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***Online Workshops For the Week of January 30th***

January 27, 2006 | 03:15PM PST/PT


We would like to invite you to attend the following workshop this week:

eBay Listing Templates
This workshop will be held on Monday, January 30th, from 10:00 PT to 11:00 PT. In this workshop, Debbie Levitt, President of eBay Certified Provider AsWas, will review some of the key elements eBay listing designs and templates should include (and avoid) to help you generate sales and repeat business. She'll then take questions, and look at listings from as many sellers as she can who would like to get feedback on their designs.

Branding and Merchandising
This workshop will be held on Wednesday, February 1st, from 13:00 PT to 14:00 PT. Marketworks, eBay’s Largest Certified Solution Provider, will share some of the key insights they have gained from working with some of the most successful sellers on eBay. Join Marketworks Senior Creative Director Bobby Kreiner for a discussion on a range of topics that will include how to build an eBay brand, provide a consistent buying experience, cross-merchandise effectively, integrate Shopping.com into your selling strategy, and make your eBay Store work as hard as you do.

Accounting Made Easy
This workshop will be held on Friday, February 3rd, from 10:00 PT to 11:00 PT. Accounting can be easy when you know what you're doing! Best-selling author and CPA Diane Kennedy will discuss basic bookkeeping techniques, why it is important to review and record your business transactions, and when certain bookkeeping tasks should be performed.

Workshops are hosted in discussion threads on the Workshops Board. To get to the Workshops Board:

  • Click on Community at the top of almost any eBay page
  • Click on "Discussion Boards" in the "Connect" Section
  • Click on "Workshops" underneath the category-specific boards on the right-hand side of the page
  • This will bring you to the threaded Workshops Board.

To view archived workshops or to learn more about future workshop events, please check our Workshop Calendar.

Want timely reminders about workshops? Sign up for the Workshops Information Group! By joining this group, you will receive an email notification reminding you about upcoming eBay Workshops. Each notification will include the time and date, a brief description of the event, and a link to the discussion thread where the actual workshop will be held.

To sign up for the Workshops Information Group, please click here.

We look forward to seeing you there!



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***A Message from Matt Halprin – New Consequences and Other Policy Management Progress***

January 26, 2006 | 04:17PM PST/PT

Matt Halprin
Matt Halprin

Hello…This is Matt Halprin, and I manage global policy management at eBay. Good policy management is about making the site a trustworthy and friendlier place to buy and sell, and we know we've had some work to do. Last summer I shared our plans to improve how we communicate and enforce our policies. As we start a new year, I want to give everyone a quick update of what we've achieved so far, as well as share some of our plans for 2006.

Let me jump straight into my team's five focus areas:

Making policies easy to understand
We now have over 150 policies designed to keep the eBay marketplace healthy and to maintain a safe place to buy and sell. We recognized that some of our policies were hard to understand, even for me. So last year, we spent several months rewriting our policy pages in straightforward language to make them easier to understand and follow. Now each page includes: a clear statement of the policy and why we have it; examples that illustrate what is and isn't allowed; and a list of the possible consequences of violating the policy. (To learn more, please visit our Policy Hub page.)

Educating members about policies
Understanding eBay's policies helps members have a more positive eBay experience. Last year we focused on creating educational materials on the site designed to help members understand and comply with our policies. We now have five online tutorials available for Intellectual Property & VeRO, Shill Bidding, Fee Circumvention, Feedback, and Search & Browse Manipulation.

These new tutorials only take a few minutes to complete. Each one steps members through the policy details they need to know in order to stay in compliance. In 2006, we will also be launching a new comprehensive Marketplace Policy tutorial that covers all our biggest policy areas, including Keyword Spamming, Fee Circumvention, Feedback, VeRO and more.

Enforcing policy violation consequences and mitigation
Last fall we changed our PowerSeller eligibility requirements to include new thresholds on policy compliance. As a result, we've removed some sellers who were repeat violators of eBay's policies from the program. We feel this has enhanced the reputation of the program overall. It's also made the marketplace more safe and fair for the vast majority of good sellers and PowerSellers who play by the rules.

We're also working on more consequences we can apply when sellers violate policies that will help change their problem listing behaviors in a positive way. Until recently, eBay could only warn or suspend accounts, so we've had to build more options that encourage education and rehabilitation. We'll be adding new consequences in 2006, which include:

  • Restricting repeat policy violators' ability to list items for a period of time – Depending on how often a seller has violated our policies in a 90-day period, they may be required to complete a 15-minute tutorial, or they could be restricted from listing new items for up to 3 days. We think of these consequences as "speed bumps" that can slow accounts down just long enough for them to be educated on the policy. Then they can get back on track.
  • Retaining eBay fees when cancelling a repeat violator's listings for List Practices violations – If a seller repeatedly violates policies in a 90-day period despite previously having taken a tutorial on those policies, we're going to keep their listing and feature fees on subsequent listing cancellations that violate policy. We feel it is important to instill a financial penalty to protect the level playing field when our other efforts to educate and change behavior have failed.

Making it easy to detect policy violations
One of the most important ways we learn about listings that violate our policies is through reports from other Community members. You've told us that the process for reporting suspicious activity has been too cumbersome. So to make it easier for members to send us these reports, in the spring of 2006, every item page will have a "Report this Item" link at the bottom of the page. This link will bypass the Contact Us flow and take you to a list of possible reasons why a listing needs to be brought to our attention. It will save you valuable time and help us review the listing quickly.

I want to add a note here to thank our members who report suspicious activity on the site to us. With more than 5 million active listings on any given day, we need – and truly appreciate – your help in keeping the marketplace safe.

These five key areas of focus address many of the concerns that we've heard from our Community over the years. Already these changes are having positive results. We've made good progress in the last 6 months, and we'll be taking this momentum with us into this year.

Sincerely,

Matt Halprin
VP, Global Marketplace Policy Management


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***Addition to Keyword Spam Policy***

January 26, 2006 | 03:08PM PST/PT

Sarah Brubacher
Sarah Brubacher

Hi... This is Sarah Brubacher from the Policy Management Team. I wanted to let you know that we've recently added a section to our Keyword Spam policy to address a type of keyword spamming known as "compatibility."

Typically we see this type of keyword spamming for accessory-type items that are intended to be compatible with specific brands or models. Sometimes the listing title includes names of specific brands or models with which compatibility is claimed, but it's not clear if the item was also made by the same company. This can lead to buyer confusion about who is the manufacturer of the accessory.

The update to the policy states:

Sellers who list accessory items that are intended to be compatible with specific brands or models may identify those brands or models in the listing title. However, sellers may not mislead buyers into believing they could be purchasing a product made by the same company that makes the brand or model with which compatibility is claimed.

To help avoid confusion among your buyers about the manufacturer of the accessory, we recommend that sellers include words such as "compatible" or "fits" preceding the brand/model names.

Here's an example that shows what is allowed and not allowed, as well as the reasoning:

What is allowed: "Headset fits Samsung i330 i500 i600 i700"
Reasoning: This listing states that the headset was manufactured to fit these specific Samsung models.

What is not allowed: "Headset Samsung i330 i500 i600 i700"
Reasoning: It's unclear if the headset was actually manufactured by Samsung.

You can find more examples on compatibility under "Some Examples" on the updated Keyword Spam policy page.

Sincerely,

Sarah Brubacher,
Senior Policy Manager, eBay Trust & Safety


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***Best Offer Enhancements***

January 24, 2006 | 03:45PM PST/PT

Erik Rannala
Hi, I’m Erik Rannala with eBay's Product Marketing team. You may have noticed that earlier this month, we made a few improvements to our Best Offer feature for Fixed Price listings on eBay Motors. Several of the changes are also going to be made for Best Offer on eBay.com in the next week, so I wanted to highlight them for you:

Improved Offer Management - We're making it easier for sellers to track new offers, and manage all offer activity on their Fixed Price listings.

Best Offer Button on Item Pages - We're making Best Offer a clearer option for buyers by changing it from a link on the item page to a more noticeable button.

Best Offer Icon in Search Results – You'll see a "Buy it Now or Best Offer" icon within your search results (just like how Buy It Now appears today) when the seller has the Best Offer feature available on that listing.

To learn more about Best Offer, please see our information page.

Sincerely,

Erik Rannala
Senior Manager, eBay Product Marketing
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***New Policy: Third-party Endorsements of eBay Members***

January 24, 2006 | 11:28AM PST/PT

Sarah Brubacher
Sarah Brubacher

Hi... I'm Sarah Brubacher, Senior Policy Manager for eBay. We've seen a recent increase in third-party "trust seals" that claim to guarantee a seller's trustworthiness. We feel these seals can undermine the importance of a seller's feedback rating and comments. They can also send a confusing message to buyers. And, since we have no way to verify that the information used to award these seals is objective, we have concerns about how credible they may be. Based on these concerns, we're implementing a new policy to govern the types of third-party seals that sellers can use.

The use of third-party seals on listings that claim to validate, verify, or guarantee the trustworthiness or reliability of the seller is no longer allowed. For example, using language such as "Trusted Seller" or "Reliable Seller" is not permitted.

Third-party seals that guarantee specific transactions or items are allowed. In these cases, the third-party companies offer insurance, transaction dispute options for buyers, or other services which are allowed. For example, sellers participating in a third-party buyer protection program may have seals with text like "Protected transaction guaranteed to $25,000" on their listings.

We will also continue to allow seals which represent membership in business or craft-related organizations, but do not otherwise violate this policy. For example, you can include language indicating you’re a member of the Federal Deposit Insurance Corporation (FDIC).

To learn more about this new policy, and see more examples of what is and isn't allowed, please visit the Third-Party Endorsements of eBay Members policy page.

Sincerely,

Sarah Brubacher
Senior Policy Manager, eBay Trust & Safety


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***eBay Radio: Listen In Today at 11:00 PT***

January 24, 2006 | 09:17AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 24, with your host Jim "Griff" Griffith, Dean of eBay University, live from 11:00am to 1:00pm PT. Guests this week include:

        • Darlene Clementz, Senior Manager of eBay Stores Marketing, and Ryan Dieckmann, Manager of eBay Stores. Darlene and Ryan will talk about recent eBay Store enhancements.
        • Debbie Gordon, President and CEO of Snappy Auctions.com, who will talk about the hot "Drop off your stuff and we’ll sell it for you on eBay" industry.
        • Skip McGrath, Author of “How to start and run an eBay Consignment Business” with Ina Steiner, AuctionBytes Editor and author of "Turn eBay Data into Dollars."

Plus Griff and Lee Mirabal will select the grand prize winner of the Sharpics total photography package, including a digital camera, D'Flector and accessories. You can still enter at www.ClubwsRadio.com before the show today. And as always we'll have "The News" with Lee Mirabal, as well as the most important feature on eBay Radio: your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff and his guests or to ask a question and share your voice with the rest of the eBay Community. Remember, one lucky caller per week, selected at random, will receive an autographed copy of Griff's book, "The Official eBay Bible".

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives. And don't forget to tune in to our new "Ask Griff" edition of eBay Radio on Sunday from 4:00pm to 5:00pm PT.

Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***Promotion for Fixed Price Tickets Listings***

January 23, 2006 | 05:00PM PST/PT


As a special offer for Tickets sellers, we are pleased to announce a 2-week promotion where the insertion fees for Fixed Price listings in the Tickets category will be free. Instead, a flat 10% Final Value Fee will be charged when the listing closes.

The promotion starts on Tuesday, January 24, 2006 at 00:00:01 PT (12:00 AM plus one second) and ends Tuesday, February 7, 2006 at 23:59:59 PT (11:59 PM plus 59 seconds). Fixed Price Tickets listings which were created prior to January 24, 2006 and scheduled to start during the promotional period will also be eligible for the promotional rate.

For more information about this promotional pricing, please click here.


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***eBay Express Brown Bag Lunch Event on Thursday, January 26th***

January 23, 2006 | 04:22PM PST/PT

Chung Cheong

Adam Nash
Hi everyone...This is Chung Cheong and Adam Nash, and we’re part of the eBay Express team. As Bill Cobb mentioned in his announcement last week, eBay Express is a new specialty site that will deliver a new shopping experience for buyers, as well as more exposure for many sellers – at no additional cost. In reading your posts and emails, we know many of you are excited about eBay Express. We also know that you have a lot of good questions.

We’d like to share more details about eBay Express and help answer many of your questions. We’re inviting everyone to a Brown Bag Lunch event on the Seller Central discussion board on Thursday, January 26th from Noon to 1pm PT. We hope to see you there.

Sincerely,

Chung Cheong and Adam Nash
eBay Express team


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***Item Page Change -- For New Buyers Finding eBay Through Search Engines***

January 23, 2006 | 03:52PM PST/PT


As Bill Cobb mentioned in his letter last week, we’ve recently made several technical changes to allow search engines (such as Google, Yahoo and MSN) to include eBay item pages in their search results. As part of this effort, we also need to help any new buyers -- who arrive at eBay through a search engine -- understand eBay and the breadth of product that is available.

This week we’re making a change to the top of the item page that only people visiting eBay from a search engine will see. This change adds a “welcome” message, a link to learn about eBay, and two links to additional items. We hope that giving new buyers the help and guidance they need when they first arrive to the site will turn them into successful members of the eBay community. To see an example of what this will look like to buyers arriving from a search engine, please click here.


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***eBay Tee Shirt Sale at The eBay Shop***

January 23, 2006 | 09:40AM PST/PT


Through February 8, 2006, all eBay tees are $9.99 and less at The eBay Shop! You're sure to find the tee you're looking for - The eBay Shop offers youth and adult tees in short and long sleeves and in a variety of colors.

Visit The eBay Shop at www.theebayshop.com.
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***eBay Radio: Listen In Today at 4:00pm PT***

January 22, 2006 | 12:00PM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 22, from 4:00pm to 5:00pm PT for the "Ask Griff" eBay Radio Sunday Show with your host Jim "Griff" Griffith, Dean of eBay University.

This new Sunday edition of eBay Radio is dedicated entirely to your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff, ask a question or just share your voice with the rest of the eBay Community.

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives.Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***Updated: Category Changes Now Available***

January 21, 2006 | 09:40AM PST/PT


The category updates outlined in the announcement below have now been introduced to the site.

We appreciate your input on how we can make categories better for everyone. You may submit categories suggestions here.

Thanks again to all our members who contribute to these trade-enhancing changes!


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***Original: Coming Soon: Category Updates***

January 04, 2006 | 09:08AM PST/PT


The category structure will be updated in mid-January based on feedback received from the eBay Community and from experts in the affected fields. You may provide category structure feedback at any time by clicking here.

A complete list of the new category structure can be found on Seller Central here.

Updated categories:

BABY
Look for changes under Diapering, Nursery Décor, Nursery Furniture, and Strollers.

BUSINESS & INDUSTRIAL
Check out changes under Construction, Food Service & Retail, Industrial Supply/MRO, and Office, Printing & Shipping.

COMPUTERS & NETWORKING
Look for Skype Devices under Networking.

CAMERAS & PHOTO
Check out changes under Accessories and Digital Cameras.

CRAFTS
Look for changes under Ceramics & Pottery, Fabric Embellishments, Handcrafted Items, Ribbon & Scrapbooking.

HOME & GARDEN
Check out changes under Electrical & Solar, Home Security, Pet Supplies, and Plumbing & Fixtures.

MUSICAL INSTRUMENTS
Look for changes under Guitar.

SPORTING GOODS
Check out changes under Tennis.

VIDEO GAMES
Look for the addition of Microsoft Xbox 360, Nintendo Game Boy Micro, and Sony PSP under Accessories.

As always, you can move your item to another category by revising your listing here as long as it has not received a bid and there are more than 12 hours left in the listing.

We appreciate your input on how we can make categories better for everyone. You may submit categories suggestions here.

Thanks again to all our members who contributed to these changes!

 


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***Online Workshops For the Week of January 23rd***

January 20, 2006 | 04:05PM PST/PT


We would like to invite you to attend the following workshop this week:

Sell Smarter – Find Listing Features that Work for You
This workshop will be held on Monday, January 23rd, from 11:00 PT to 12:00 PT. Dave Popowich and Dave Frey, Brand Managers from eBay Certified Provider Terapeak, will explain how to analyze the effectiveness of different eBay listing features. Examples will be provided to illustrate how big an impact these features have on your listings.

Maximizing Textbook Sales Revenue
This workshop will be held on Tuesday, January 24th, from 11:00 PT to 12:00 PT. In this workshop, Xavier Helgesen, CEO of Certified Solution Provider Indaba Systems, will discuss how to sell textbooks on eBay (including within eBay Stores) and Half.com. You’ll learn how to time the textbook rush for maximum profit, price your textbooks accurately, scale your logistics, and deal effectively with the customer service needs of time-crunched students.

Buying and Selling Digital Items
This workshop will be held on Wednesday, January 25th, from 13:00 PT to 14:00 PT. Recently there has been increasing interest in buying and selling electronic files on eBay. These are items that you have created, such as recipes, sheet music, and instructional books, and can be delivered to the buyer electronically. Join eBay staff for this workshop to discuss the latest enhancements we've made to help you list and find digital items, and to review the legal requirements for selling them.

Protecting your eBay Account
This workshop will be held on Friday, January 27th, from 15:00 PT to 16:00 PT. Join eBay Trust & Safety staff as they discuss how to recognize, report and protect yourself from spoof/phishing emails. They will also review the benefits of downloading the eBay Toolbar with Account Guard and using My Messages to help protect your account information.

Workshops are hosted in discussion threads on the Workshops Board. To get to the Workshops Board:

  • Click on Community at the top of almost any eBay page
  • Click on "Discussion Boards" in the "Connect" Section
  • Click on "Workshops" underneath the category-specific boards on the right-hand side of the page
  • This will bring you to the threaded Workshops Board.

To view archived workshops or to learn more about future workshop events, please check our Workshop Calendar.

Want timely reminders about workshops? Sign up for the Workshops Information Group! By joining this group, you will receive an email notification reminding you about upcoming eBay Workshops. Each notification will include the time and date, a brief description of the event, and a link to the discussion thread where the actual workshop will be held.

To sign up for the Workshops Information Group, please click here.

We look forward to seeing you there!



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***eBay University - Coming to Pittsburgh, PA on Saturday, February 4th***

January 20, 2006 | 02:45PM PST/PT


eBay University is coming to Pittsburgh, PA on Saturday, February 4th. Don’t miss your opportunity to learn all about selling on eBay from the experts - right in your hometown. Choose from one of the 2 courses below to get started selling or increase your sales.

Attend the Selling Basics course if you’re just getting started and learn about:

  • Basic selling techniques
  • How to create listings
  • How to accept online payments with PayPal, and more.

Attend Beyond the Basics of Selling to take your sales to the next level and learn:

  • Advanced selling techniques
  • How to market your eBay listings
  • What selling tools will save you time and increase sales, and more.

Register online before 11:59pm PT on February 3rd and bring a friend for free!

Event Details
February 4th, 2006
Sheraton Station Square
300 W. Station Square Drive
Pittsburgh, PA 15219


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***eBay Fourth Quarter and 2005 Year-End Earnings Released***

January 18, 2006 | 01:46PM PST/PT

Meg Whitman
Meg Whitman

Today, we announced eBay's financial results for the fourth quarter and full year ending December 31, 2005. I'm very happy to report that strong results in Q4 capped an outstanding year.

The success eBay enjoyed this quarter is a direct result of our Community of members. Your loyalty, passion and dedication have helped us build a dynamic marketplace that continues to grow quarter after quarter.

We look forward to working together for even greater success in the coming year and beyond.

Thank you,
Meg

To learn more about eBay's performance for the quarter, click here.


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***A Message from Bill Cobb***

January 18, 2006 | 01:27PM PST/PT

Bill Cobb
Bill Cobb

Hi...For a little over a year now, I’ve had the pleasure of being President of eBay North America. Through Town Hall events, eBay Live!, email, and countless board discussions, you’ve told me and my team what’s important to you. Listening to our Community – and making sure eBay delivers maximum value to you – is my job. And I want you to know how much we appreciate your business.

I’d like to start the year by making some announcements and filling you in on exciting new developments at eBay. Thanks to the continuing input and innovations of our Community, the eBay marketplace keeps evolving -- creating new opportunities for buyers and sellers alike.

2006 Fee Adjustments
As you probably know, we periodically make changes to our fee structure. We’ll be making some adjustments to our fees, and I want to highlight the most important ones. The following changes will go into effect on February 22, 2006:

  • For core insertion fees for auctions and Fixed Price listings on eBay.com, we’re again lowering the lowest tranche fee (i.e. for items with a starting price of $0.01 to $0.99) – from a quarter to twenty cents.

  • For feature fees --

    • We’re making Picture Show and Sales Reports Plus free for everyone.

    • We’re reducing the fees for the second and third tiers of Picture Manager and increasing the storage you get at these higher levels.

    • And we’re trying something that has worked well for us on eBay Motors. For the first time, we’re offering two new bundles of optional listing features that can save you up to 39% per listing. (Read here for details.)

  • For final value fees for auctions and Fixed Price listings on eBay.com, we are increasing one fee this year – the final value fee for the middle tranche, which will increase from 2.75 to 3%.

  • There are no changes for eBay Stores fees.

I encourage you to take a moment to learn more about the upcoming fee adjustments here.

Investments in Advertising
We know that bringing high-quality buyers to your listings is a critical part of the value eBay provides. To make sure we keep delivering this traffic, we made significant investments in advertising in 2005 which will continue throughout this year. This past holiday season we debuted the "it" campaign, eBay’s largest advertising investment to date. Through a fully integrated marketing campaign including television, print ads, internet marketing, catalogs, onsite merchandising, publicity and more, "it" spotlights the depth and breadth of products available on eBay. And the campaign is working. "It" was one of the most-recalled ad campaigns of the holiday season, according to Advertising Age magazine.

Also in 2005, with internet advertising costs spiraling, we put considerable effort behind developing new ways to bring more buyers to your listings who use search engines like Google and Yahoo. Behind the scenes, we’ve been optimizing our site content for this unpaid or "natural" search. We’ve encouraged the Community to use About Me pages and a few months ago, we launched Reviews & Guides. The content members create through these features not only makes the site a richer experience -- these pages get picked up by search engines. This means buyers searching the internet for product information or other keywords are naturally driven to eBay.

Product Innovations
Another important part of our job is staying in touch with your changing business needs and developing innovative products that meet them. Last year, we delivered some important improvements like the Best Offer feature, better shipping integration with U.S. Postal Service® and UPS, cross-promotion enhancements to give sellers more visibility to your listings, and many new features you asked for in Want It Now.

This year, we’ll continue to stay focused on products and features to help you grow your business and improve your buying experience. For instance, for eBay Stores, you’ve told us that 19 categories and only one level is not enough. So this spring, we’ll be releasing a new structure that allows you to have up to 300 custom categories in three levels of categories and sub-categories.

I’m also pleased to tell you that we’re soon introducing something many of you have wanted for a long time: At the end of any eBay search, all matching Store inventory listings will be displayed. For sellers, this means much more exposure for your eBay Stores and Store items – for buyers, every search will return many more qualified listings. It’s a win/win for everyone.

You can read here for more details on the change to add Store Inventory items in Search which will launch in a few weeks.

Introducing eBay Express
Finally, I want to tell you about a new specialty site called eBay Express that will launch this spring. eBay Express will be an exciting new buying experience, offering items that are available for purchase right away. We think eBay Express will encourage more shopping among our existing buyers, who today may only buy on eBay for certain purposes or types of products. We also think it will attract new buyers to eBay who prefer a more conventional e-commerce shopping experience.

While eBay Express will be a specialty site, it’ll be part of the eBay marketplace, so Store and Fixed Price listings that qualify will automatically appear on both eBay.com and eBay Express – at no additional cost. Many sellers will benefit from the additional exposure without having to list their inventory twice, or change the way they sell. eBay Express will offer quick and easy ways to search and browse, a shopping cart (yes, at last!), and payments via credit card or PayPal. And because payments are made at the point of purchase, sellers will not experience unpaid items.

We’re consciously making the buying experience on eBay Express different. And to deliver that experience, we’ll be opening eBay Express to sellers who have a positive track record on the site and who list items that are available for immediate purchase. Only sellers with 98 percent positive feedback or better – and a feedback score of at least 100 – will be eligible to sell on eBay Express. Sellers must also accept PayPal. There are a few other requirements for selling on eBay Express. To learn more now, please click here.

eBay Express is a complicated undertaking; we’re now finalizing our planning and development work, and we’ll have more details to share in the months ahead. At launch, eBay Express will be available only for US-based sellers, although we have plans to expand in the future to our international sellers on eBay.com.

I hope this gives you a sense of what we’re focused on as we head into the new year. On behalf of everyone at eBay, thanks for being part of the eBay Community. As e-commerce continues to grow and evolve, we look forward to continuing to shape the future together.

Please join me for my first Town Hall event in 2006 next week – Thursday, January 26 at 2 pm Pacific time. My North American leadership team and I will be answering questions about whatever is on your mind. I always look forward to these sessions, and I hope you’ll join us.

Sincerely,

Bill Cobb
President, eBay North America


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***eBay University - Coming to Charlotte, NC on Saturday, January 28th***

January 17, 2006 | 10:30AM PST/PT


eBay University is coming to Charlotte, NC on Saturday, January 28th. Don’t miss your opportunity to learn all about selling on eBay from the experts - right in your hometown. Choose from one of the 2 courses below to get started selling or increase your sales.

Attend the Selling Basics course if you’re just getting started and learn about:

  • Basic selling techniques
  • How to create listings
  • How to accept online payments with PayPal, and more.

Attend Beyond the Basics of Selling to take your sales to the next level and learn:

  • Advanced selling techniques
  • How to market your eBay listings
  • What selling tools will save you time and increase sales, and more.

Register online before 11:59pm PT on January 27th and bring a friend for free!

Event Details
January 28th, 2006
Charlotte Convention Center
501 South College Street
Charlotte, NC 28202


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***eBay Radio: Listen In Today at 11:00 PT***

January 17, 2006 | 09:16AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 17, with your host Jim "Griff" Griffith, Dean of eBay University, live from 11:00am to 1:00pm PT. Guests this week include:

        • Greg Isaacs, Director of the eBay Developer program, who will be joined by Debbie Levitt, President of As Was. As Was helps businesses of all sizes start, market, and improve their eBay and other online sales.
        • Chris Malta, Product Sourcing Editor, with Jacques Stambouli, CEO of Via Trading Inc., who will talk about buying and reselling overstocked and liquidated items on eBay.
        • Greg Cole, President of HammerTapnow.com, with “What's Hot on eBay.".

Plus we'll have "The News" with Lee Mirabal, as well as the most important feature on eBay Radio: your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff and his guests or to ask a question and share your voice with the rest of the eBay Community. Remember, one lucky caller per week, selected at random, will receive an autographed copy of Griff's book, "The Official eBay Bible".

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives. And don't forget to tune in to our new "Ask Griff" edition of eBay Radio on Sunday from 4:00pm to 5:00pm PT.

Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***Online Workshops For the Week of January 16th***

January 13, 2006 | 02:15PM PST/PT


We would like to invite you to attend the following workshop this week:

Myth Busters: What's the Best Duration for eBay Listings?
This workshop will be held on Monday, January 16th, from 11:00 PT to 12:00 PT. In this workshop, Jen Cano, Marketing Director for Bright Builders' HammerTap, a Certified Solution Provider, will discuss the best duration for eBay listings and how this information can help you close more sales and realize greater profits.

How to Set Up Your eBay Business From Start to Finish - Part II
This workshop will be held on Tuesday, January 17th, from 11:00 PT to 12:00 PT. Building on her previous workshop, Lisa Suttora, Founder and CEO of Certified Service Provider WhatDoISell.com, will talk about the requirements for setting up your eBay business, and what you need to do to create a serious, professional image.

More Auctions Doesn’t Have to Mean More Email
This workshop will be held on Wednesday, January 18th, from 10:00 PT to 11:00 PT. Steve Yeich, CEO of Certified Solution Provider HostedSupport, will discuss how sellers can reduce the number of emails they receive from buyers, even with increased sales, by utilizing a proactive customer relationship program that includes easy-to-use tools to automate repetitive tasks.

Fundamentals of Running a Business
This workshop will be held on Thursday, January 19th, from 10:00 PT to 11:00 PT. Learn how you can turn a few sales into financial freedom with your own business, and also how the IRS views those sales. Best-selling author and CPA Diane Kennedy will take you step-by-step through the fundamentals you need to know to set up your eBay business easily and legitimately.

Workshops are hosted in discussion threads on the Workshops Board. To get to the Workshops Board:

  • Click on Community at the top of almost any eBay page
  • Click on "Discussion Boards" in the "Connect" Section
  • Click on "Workshops" underneath the category-specific boards on the right-hand side of the page
  • This will bring you to the threaded Workshops Board.

To view archived workshops or to learn more about future workshop events, please check our Workshop Calendar.

Want timely reminders about workshops? Sign up for the Workshops Information Group! By joining this group, you will receive an email notification reminding you about upcoming eBay Workshops. Each notification will include the time and date, a brief description of the event, and a link to the discussion thread where the actual workshop will be held.

To sign up for the Workshops Information Group, please click here.

We look forward to seeing you there!



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***Changes to Store Inventory Durations***

January 12, 2006 | 02:22PM PST/PT

Ryan Dieckmann

Ryan Dieckmann
Hi, I’m Ryan Dieckmann with eBay Stores. I’m here to tell you about a change we’re going to make in the next few weeks to the durations available for Store Inventory listings. Right now you can choose to have your Store Inventory listings run for a several different lengths of time (ranging from 30 to 120 days), or until you choose to cancel them. However, because very few Store sellers decide to have their listings run for 60, 90, or 120 days, we’re going to remove these durations.

Any Store Inventory listings that you’re already running with one of these durations will not be affected. You will just not be able to list new items, or re-list closed items, at one of these durations once the change is made. Of course, you will still be able to opt to run your listings for 30 days, or keep them as Good ‘Til Cancelled.

Sincerely,

Ryan Dieckmann
Manager, eBay Stores


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***Enhancements to Best Offer for eBay Motors Fixed Price Listings***

January 11, 2006 | 03:54PM PST/PT

Robert Tomkinson
Robert Tomkinson
Hello...I’m Robert Tomkinson with eBay Motors. In the next few days we’ll be making several enhancements to the Best Offer feature for Fixed Price listings on eBay Motors. These changes will make it an even more flexible tool for you to use when you are buying or selling.

First, the Best Offer feature lets sellers accept price-based offers from buyers just like in the off-line world. It’s been a popular feature since its introduction early last year, but we’ve also received a lot of suggestions on how we can make it even more useful.

Now I’m pleased to let you know that we’ll be introducing the following Best Offer enhancements on eBay Motors:

Counter-Offer - This new option will let sellers respond directly to a Best Offer either by accepting the offer, or by making a counter-offer. The buyer can then accept the counter-offer, which will close the listing, or respond back with a new offer price.

Improved Offer Management - We’re making it easier for sellers to track new offers, make counter-offers, and manage all offer activity on their Fixed Price listings.

Best Offer Button on Item Pages - We’re making Best Offer a clearer option for buyers by changing it from a link on the item page to a more noticeable button.

To learn more about Best Offer, please see our information page.

Sincerely,

Robert Tomkinson
Senior Manager of Marketplace Efficiency, eBay Motors


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***eBay Live! 2006 in Las Vegas on June 13-15 – Send In Your Recipes***

January 10, 2006 | 03:48PM PST/PT

Mike Rudolph

Mike Rudolph
Hi everyone, I’m Mike Rudolph with eBay’s Education & Events team. This year I have the great opportunity to plan eBay Live! 2006, and I want to personally invite each of you to come experience our 5th annual celebration. This year’s event will be held at the Mandalay Bay Convention Center in Las Vegas on June 13-15, 2006.

As always we’ll have something for everyone, from the newest buyer to the most veteran PowerSeller. You can choose from over 180 seminars, labs and discussions, explore our massive Solutions Center floor, attend our live events with Meg Whitman, President & CEO, and Bill Cobb, President of eBay North America, and meet and network with thousands of your fellow eBay members.

Registration for the event will open on February 24th, so check the Announcement Board for more details later. In the meantime, you can get some general information about eBay Live! at www.ebay.com/ebaylive/.

The eBay Community Cookbook
We’re also putting together a cookbook with your favorite recipes called The eBay Community Cookbook. I’m calling on all you cooks out there to help us put together this first edition to be given out at the event!

A third-party company named Typensave is helping us gather all the recipes. To submit yours:

  • Visit Typensave at http://www2.typensave.com.
  • Click on the “Login” button to the right of the page.
  • Enter your name as the Contributor Name.
  • Use “ebaylive” as the Group Login, and “book” as the password (you don’t need to use the quotation marks). Please note that you should not use your eBay ID and password.

I’m looking forward to seeing you all at eBay Live! in June!

Sincerely,

Mike Rudolph
Director, eBay Education & Events


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***eBay Radio: Listen In Today at 11:00 PT***

January 10, 2006 | 09:19AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 10, with your host Jim "Griff" Griffith, Dean of eBay University, live from 11:00am to 1:00pm PT. Guests this week include:

        • Colin Rule, eBay Dispute Resolution Specialist, with tips on how to avoid eBay buyer/seller disputes.
        • Jan Eglen, CEO of Digonex Technologies, Inc. They're the makers of Nabit, a free bidding management tool.
        • Lori Pretzer, eBay Category Manager for Home and Garden, who will share details about the "Real Savvy Mom’s Baby Dream Room Contest".

Plus we'll have "The News" with Lee Mirabal, as well as the most important feature on eBay Radio: your calls! Call in during the show at 888-327-0061 (USA) or 001-858-678-8958 (Internationally) to talk with Griff and his guests or to ask a question and share your voice with the rest of the eBay Community. Remember, one lucky caller per week, selected at random, will receive an autographed copy of Griff's book, "The Official eBay Bible".

If you can't catch the live show you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives. And don't forget to tune in to our new "Ask Griff" edition of eBay Radio on Sunday from 4:00pm to 5:00pm PT.

Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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***New Logos Within eBay Stores***

January 09, 2006 | 02:57PM PST/PT


In the next few days we’re going to introduce new logos that you can use within your eBay Store if you don’t have your own custom logo to display. Many of the current logos will be updated with a more sophisticated look-and-feel and color schemes that match eBay Store themes. We’ll also add five new general logos you can use.

Please note that any logo you are already using will not be changed unless you choose to update it. If you update your logo, you will not be able to access the old versions.

You will be able to view and select one of the new logos from your Display Settings page within Manage My Store once they have been introduced.


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***Enter eBay and Real Savvy Mom’s Baby Dream Room Contest ***

January 09, 2006 | 09:54AM PST/PT


Are you expecting, or do you already have young children in the house? Need to redo a room for the kids? If so, you can enter to win $2,500 to make those redecorating wishes come true! eBay and Public Television's "Real Moms, Real Stories, Real Savvy” program want to hear your stories about motherhood and how you would like to transform a room for your child through eBay purchases. Submit your essay and photo of the room between now and January 22nd, and you could be one of six finalists chosen by a panel that includes eBay experts and the show’s producers.

The six finalists will be awarded $2,500 in their PayPal account to shop on eBay and redesign their room. Two finalists will create a nursery room, another two will transform a toddler's room, and the final two will create a toy room. Then after two months of shopping and decorating, one grand prize finalist, chosen by the eBay Community, will be awarded a trip for four to Orlando, Florida and be featured on Public Television's show "Real Moms, Real Stories, Real Savvy."

For full details, visit www.ebay.com/redesigncontest.


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***Online Workshops For the Week of January 9th***

January 06, 2006 | 03:30PM PST/PT


We would like to invite you to attend the following workshop this week:

Manage eBay Listings & Sales with Blackthorne Pro
This workshop will be held on Thursday, January 12th, from 14:00 PT to 15:00 PT. Formerly known as Seller's Assistant, eBay's Blackthorne products have been redesigned and improved to give you more customization and greater flexibility in managing your growing business. Please join workshop host going1nceamc as she explains the all-in-one software application that helps you save time creating listings and managing sales on eBay. She'll also discuss how to create consignment plans and track suppliers.

Workshops are hosted in discussion threads on the Workshops Board. To get to the Workshops Board:

  • Click on Community at the top of almost any eBay page
  • Click on "Discussion Boards" in the "Connect" Section
  • Click on "Workshops" underneath the category-specific boards on the right-hand side of the page
  • This will bring you to the threaded Workshops Board.

To view archived workshops or to learn more about future workshop events, please check our Workshop Calendar.

Want timely reminders about workshops? Sign up for the Workshops Information Group! By joining this group, you will receive an email notification reminding you about upcoming eBay Workshops. Each notification will include the time and date, a brief description of the event, and a link to the discussion thread where the actual workshop will be held.

To sign up for the Workshops Information Group, please click here.

We look forward to seeing you there!



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***eBay Radio: Listen In Today at 11:00 PT***

January 03, 2006 | 09:21AM PST/PT

Jim Jim "Griff" Griffith

Tune in to eBay Radio today, January 3rd, 2006 with your host Jim "Griff" Griffith, Dean of eBay University, for a special "Best of eBay Radio" broadcast featuring some of our most popular guests and topic segments from 2005.

eBay Radio will be back live for 2006 starting this Sunday with Ask Griff from 4:00pm to 5:00pm PT, and we'll have our regular eBay Radio show again next Tuesday, January 10th.

Plus you can always select and listen to any past eBay Radio broadcast, listed by topic and date, in the eBay Radio archives. Visit www.wsradio.com/ebayradio for more information and to listen to eBay Radio on your computer.


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