 ***Coming Soon: The New International Site Visibility listing upgrade - For Sellers on US, Canada, UK and Ireland sites*** |
31 March, 2008 | 14:54
| Andrew Sloss |
Hello everyone…This is Andrew Sloss, Managing Director for eBay Canada. The ability to sell internationally is a key benefit of doing business on the eBay marketplace. I’m pleased to announce an exciting new listing feature upgrade that will give sellers in North America the option to get full visibility for their items on other eBay sites. Initially this option will enable sellers on eBay.com and eBay.ca to attract more UK buyers shopping on eBay.co.uk.
How International Selling Works Today
eBay’s global marketplace opens the door to international business for many sellers. While Canadian listings have always enjoyed full exposure on eBay.com (provided the seller indicates they will ship to the USA), traditionally, Canadian sellers who want to attract international buyers in the UK have had two options:
1) They can list on their local home site and choose World Wide Shipping or other international shipping options that include the UK. In this scenario, their items only show up on eBay.co.uk in the few cases:
- when buyers specifically expand the scope of their search to include international items,
- when a search returns too few items, an international module appears in search results.
Or –
2) They can create a separate listing on eBay.co.uk (and pay all the same fees that other sellers pay to list there).
Coming Soon: International Site Visibility Listing Upgrade
Sellers can choose to edit the listing and relist the item without having to start from scratch (or to delete it entirely from the Unsold section). Of course, when doing so, sellers should make sure that their revised listing is now in compliance with the law and all eBay policies – and check their other live listings for similar violations as well.
In May, we’re giving sellers who list on US and Canada sites a better option for international exposure by introducing the International Site Visibility listing upgrade. With this listing upgrade, sellers will be able to list on their local site and pay a small upgrade fee so that their listing also shows up in the main default search results to buyers on eBay.co.uk.
In Canada the fees to use this optional upgrade are as follows:
 |
Listings in C$ |
 | |
| Start Price |
International Site Visibility Listing Upgrade Fee |
| C$0.01 - C$9.99 |
C$0.10 |
| C$10.00 - C$49.99 |
C$0.20 |
| C$50.00 and over |
C$0.40 |
|
Listings in US$ |
| |
| Start Price |
International Site Visibility Listing Upgrade Fee |
| US$0.01 - US$9.99 |
US$0.10 |
| US$10.00 - US$49.99 |
US$0.20 |
| US$50.00 and over |
US$0.40 |
The International Site Visibility listing upgrade offers a great value for sellers who want to expand their international business – items with this upgrade show up by default for international buyers in the market selected in addition to the buyers in the seller’s own market. This makes international listing economical and easier to manage than listing separately for international sites.
Data shows that depending on the category and start-price, it only takes one or two extra bids from international buyers to make up the cost of the International Site Visibility fee.
The feature also means that US or Canadian volume sellers can gain access to eBay.co.uk and have those sales count towards their US or Canadian Final Value Fee discounts.
UK, Ireland, US and Canada International Support Only
At launch, the International Site Visibility listing upgrade will only be available for eBay UK, eBay Ireland, eBay Canada (English only) and eBay.com. US and Canadian sellers have the upgrade option to list on eBay UK, and UK and Ireland sellers have the upgrade option to list on the North America sites. We’ll be adding support for more international markets in the near future, so stay tuned.
We’re excited about the new opportunities for the members in our communities to do even more trade together. International Site Visibility helps sellers reach international buyers – and helps increase the value and selection available to buyers! We’ll update you again once International Site Visibility is launched.
Sincerely,
Andrew Sloss
Managing Director, eBay Canada
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