19 March, 2007 | 12:04

| Ira Grossman |
Hi everyone…this is Ira Grossman from eBay Canada’s shipping team.
Shipping is a key part of the eBay experience, and we work closely with the Global Shipping team to deliver as many integrated options for our sellers and buyers as we can. On this note, I’m pleased to be able to introduce several improvements we’ll be making to our Combined Shipping Discounts feature in the next few days.
As a refresher, Combined Shipping Discounts lets sellers offer discounted shipping rates when a buyer purchases multiple items from you – a great way to encourage repeat sales. Soon, you’ll see the following improvements to this feature on eBay.ca in English and French:
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Extended Merchandising. Buyers looking at your items will now see new messaging that encourages them to make multiple purchases from you to take advantage of your combined shipping discounts. To pique their interest, we’re also making it easy for them to “window shop” during the buying process and view your items where your discounts apply.
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Different Discounts for Different Items. Now sellers have the flexibility to set different discount shipping rules for different items. For example, you can set discount rules for your bowling ball sales that are different from your discount rules for your bowling glove sales. Since the shipping costs can vary greatly from item to item, this gives sellers much more flexibility.
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Promotional Shipping. In contrast to offering shipping discounts per item, Promotional Shipping allows you to set a special shipping rate on all of your sales that meet some criteria. For example, you could choose to offer “Free Shipping When You Spend $25!” or “Buy 3 items and shipping is only $5!” This is a great new marketing tool for sellers to consider as part of their strategy.
Talk to the Shipping team – Attend an Online Workshop!
To help answer your questions about these changes, the Global Shipping team will be hosting an online workshop on eBay.com on March 19th from 11am until noon EDT. Stop by to learn more about how to use these shipping discounts, and how they can help your business.
Sincerely,
Ira Grossman
Manager, Shipping
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