Hi...I'm Raj Patel with eBay Stores. We’ve introduced some important improvements to the Email Marketing tool – a feature available only to eBay Stores sellers. Email Marketing helps you build strong customer relationships, turn Store browsers into buyers, and get buyers to purchase from you again and again.

Not only have we made the tool much easier to use, but we've added recommended content for your email campaigns, the ability to set up a recurring email, and increased your email limits. This will allow you to set up a professional, ongoing Email Marketing campaign with minimal effort and time.

Here’s a rundown of some of the improvements:

• Quick Creation Process: We've taken the work out of setting up email marketing campaigns with our new, easy 3-step process. Just select your template, create the email, and schedule when to send it.
• New Templates: We've added several new email templates you can use to showcase your items, as well as the option to create a custom template yourself. We've also included a free Welcome Email you can use to introduce a buyer to your Store when they first subscribe.
• Personalized Content Creation: Save time by using our standard greeting or personalize it in your own words.
• Schedule Recurring Mailings: Automate the delivery of emails by specifying a recurring schedule.
• Increased Email Limits: We've increased the email limits to 5,000 per month (up from as low as 100 per month) for each Store subscription level.

To learn more about Email Marketing, log in to Manage My Store, take a quick tutorial, or read our FAQs.

You can also review the online workshop hosted by the US Stores team back on October 30th. They reviewed these same Email Marketing improvements in more detail, and gave tips on how to increase buyer traffic this holiday season using Email Marketing.

Sincerely,

Raj Patel
eBay Stores