14 September 2012 | 08:38AM EST
The world of commerce is changing, and eBay is evolving with it.
Over the past few years, we’ve made significant improvements to our global marketplace, offering a cleaner, more contemporary and consistent experience, with innovation that makes buying and selling easier and more enjoyable. We've delivered more buyers to you. Your inventory is now available to more than 100 million active users around the world.
Our business has grown and evolved, and we felt it was time for a change. We have refreshed our logo to reflect who we are today and symbolise our dynamic future. This wasn't a decision we made lightly. We are proud of our rich history. That's why our new logo retains core elements, including the typeface and iconic color palette, representing our diverse global community.
We are sharing this news with you, because we value how much you contribute to our global community. In October, we will make the logo available, subject to our usage guidelines.
We thank you for the incredible, world-class experiences you bring to eBay buyers. After 17 years, there's still nothing like eBay.
You can learn more about our new logo and hear from eBay President Devin Wenig here.
The eBay team