In order to help you to understand and optimise the performance of individual listings we have recently launched the new eBay Listing Analytics tool. The tool provides insight into your listings and their performance so that you will be able to revise as needed to increase clicks and sales.

The tool is available now for all registered sellers and can be found in the Applications tab in My eBay. The tool will also be accessible from various other places on the site such as the item page, Seller Dashboard, Selling Manager/Selling Manager Pro.

Read more about how to access and use the new listing analytics tool here.

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Duplicate listing policy - now live
As announced in March, from today (April 5) duplicate listings for fixed price items will be removed from the eBay.com.au site. The introduction of this policy will prevent search results from being dominated by duplicate listings of the same item from the same seller. Further information on this change can be found here.

List your 99c auctions for free – now live
As announced in February, from today (April 5) eligible sellers listing auctions starting at 99c will get insertion fees free for up to 15 items per month. Further information can be found here.

New store fees for media categories – now live
As announced in February, from today (April 5) all Basic, Featured and Anchored Store owners who list in fixed price in any media category (Books, Music, Movies, TV Shows or Games) will get lower up-front costs with:

• Lower insertion fee – 5 cents (save up to 35 cents per listing)
• Free gallery - (All Stores receive free gallery and save up to 35c. Your item image will then be displayed in search results)
• 9.9% flat final value fee –while slightly higher than the existing final value fees you only pay if your item sells

Further information can be found here.

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