28 April 2008 | 05:21PM EST

Offering Free Shipping is a great marketing tactic for attracting buyers. To make Free Shipping even better, we're introducing two new features:
"Free Shipping Sale" with Markdown Manager
Coming soon: a "Free Shipping sale" option in Markdown Manager. Buyers love a sale. And holding a sale offering Free Shipping for a limited time is a great way to create excitement and a sense of urgency.
Using Markdown Manager, you’ll be able to add a Free Shipping sale to any of your listings, individually or in bulk. This means you can now extend a sale to auction-style listings. When an item is part of a Free Shipping sale, buyers will see a Free Shipping icon on the item page.
Markdown Manager is the most popular eBay Stores feature. It lets you put your items on sale quickly and easily. Learn more about Markdown Manager.
New "Free Shipping" Icon for all Sellers
A new Free Shipping icon will appear whenever sellers select "standard free shipping" in their listings – whether they use Markdown Manager or not. This means listings offering Free Shipping are even more likely to catch buyers’ eyes.
Regards,
The eBay Team
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